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Selling Myths Busted

Advice is never in short supply, especially when you’re selling a home.  There are websites that inform and co-workers who advise, but some of the information you receive will be little more than myth.  Here are a few of the myths you might hear.

Set the price high so you’ve got room to negotiate.
Pricing is one of the toughest points for a Summit NJ real estate agent to discuss with a client.  A good price that is competitive in the market will drive buyers to your home.  A price set too high will drive them away.  If a buyer sees several listings similar to yours with much lower price tags, why would they bother looking at one that is overpriced?  Be a tough negotiator but don’t alienate your buying pool.

It’s the inside that really counts.
The kitchen may sell the home but the curb appeal will get buyers inside to see the kitchen.  Don’t count on a great floor plan and upgraded appliances to do all the work.  The exterior of you home gets buyers’ attention and set the stage for what they will see inside.  Unkempt yards, dated details and peeling paint always make a bad impression.  You’ll be fighting an uphill battle to sell your house.

The next owner will take care of the repairs.
They might be willing to take on a few repairs but they won’t be willing to pay full price.  Buyers looking for “fixer” will typically offer significantly less than asking price.  Make the repairs and you can list your home as “updated.”

You love your décor; so will buyers.
Your taste is just that - yours.  Don’t expect buyers to like the same colors or fabrics that you like, especially if you like to walk on the wild side of the color palette.  Try to neutralize bright colors and keep the décor simple.  Pare down your furnishings to maximize the space and allow the buyer some room to see their own things in the space.

Sell it yourself and you’ll pocket the commission.
You Summit NJ real estate agent will make a commission from selling your home; that much is true.  A good agent will also earn that commission by selling your home fast and for the best possible price.  He will help you set a price, market the home and show it, print all the flyers, place all the ads and generally do the work you don’t want to do.  Your agent is your advocate in this process and he’ll help you sell as quickly as possible.

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